The bread and butter of
any kit producer. If the stores don't know about
the product, they can't offer it for sale..
Covering Aurora, Mongram, and Revell
Without the magazines,
how were modelers supposed to find out about
these cool dinosaur kits?
(before the internet that is)
Also includes price guides.
Comic book and magazine
advertisements used to promote the models
quality pictures of built up kits.
Used by salesmen to promote the product and used
to get stores to stock them.
Factory built store
Used to help increase sales.
If kids saw what the kits could look like, they
would be more likely to want one for themselves..